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The Ultimate Guide to Creating Your Most Effective Lead Magnet Ever

Most of our clients running small businesses and personal services have some type of lead magnet working for them already. We love to see it-all these folks are putting their…

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5 Things to Consider When Choosing Your Brand Colors for Your Personal Brand or Service Business

Color matters to your brand because, as a small business owner, YOU matter to your brand. Just consider all the things color can express about your brand…

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Why a Personal Social Media Presence Is a Must-Have If You’re Starting a Business

A lot of mid-career professionals come to us looking to start a business after years or decades in a highly successful corporate career. While the vast majority of these folks…

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The Secret to Measuring a Project’s Success

  I went on a job interview for a Creative Director position at a mid-size branding and web design agency once and the question I was most excited to ask…

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two women discussing the differences between Honeybook and Dubsado

The Great Solopreneur CRM Debate: Dubsado or Honeybook?

Get your tea ready because I’m about to spill it all on my experiences with Dubsado and Honeybook. I’ve been using Dubsado for 3 years now, which yes – means I’m grandfathered in at a great rate – but I’m always looking for the best tools to run my business, to save myself some time and put my best foot forward with clients…

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